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Vizcaya Museum and Gardens
3251 South Miami Ave
Miami, CO, United States

Phone: 305-860-8450
Web Site:

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Miami, FL, United States


Information Technology-Web-eCommerce

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Job Description:

Vizcaya Museum and Gardens is a National Historic Landmark and accredited museum in Miami, Florida ( The Digital Communications Manager advances Vizcaya's institutional goals through social and digital marketing strategies and tactics that engage our diverse community and support membership, admissions, programs and fundraising. The position is on the Marketing and Client Services Team and reports to the Director of Marketing and Communications.
Vizcaya is owned by Miami-Dade County and is operated by the non-profit Vizcaya Museum and Gardens Trust, Inc. Our mission is to preserve the estate's cultural and environmental resources to engage people in connecting with the past, understanding the present and shaping the future. Our vision is to position Vizcaya as an enduring, inclusive and innovative place that inspires people to embrace the cultural vitality and environmental sustainability of the world around us.

Essential Functions

  • Create strategic content plan and editorial calendar for digital media
  • Create content, updating and managing all social media platforms including regular posting on Facebook, Twitter, lnstagram, Pinterest, and YouTube among others.
  • Community management duties for all of the organization's social media platforms, which involves responding to visitor inquiries and comments.
  • Create and edit photo and video content for social media and other platforms in support of organizational initiatives.
  • Manage, execute and host the organization's Livestreams.
  • Manage digital advertising budget; execute design and placement of digital ads.
  • Update and maintain Vizcaya's website and online presence on affiliated and third-party websites including event postings.
  • Research and analyze web and social media analytics and provide monthly reports.
  • Produce email communications to promote strategic, programmatic, fundraising and membership offerings and communicate general information to our stakeholders.
  • Grow and manage stakeholder email database and work with colleagues on the Advancement Team to reconcile contact information with our donor database.

General Responsibilities of All Administrators

  • Achieve meaningful and timely actions that advance Vizcaya's mission, vision and strategic plan.
  • Help to sustain and grow Vizcaya's revenues and participate in pursuing funding opportunities.
  • Proactively promote communication, collaboration and customer service.
  • Engage in internal committees as appropriate and complete assigned tasks in a timely manner.
  • Create and manage your budget; understand and comply with Vizcaya's policies and procedures.
This job description is not designed to be comprehensive; duties, responsibilities and activities may change at any time with or without notice.

Job Requirements:

Position Requirements
  • At least 3 years of work experience managing social and digital communications.
  • Bachelor's degree in marketing, communications, graphic design, video production or a related field.
  • Deep and current knowledge of social and digital media theories and practices, including familiarity with editorial content planning and strategy.
  • Demonstrated communications, project management and financial management skills.
  • Commitment to collaboration, customer service, strategy and innovation.
  • English fluency.
  • Proficiency with Microsoft Office.
Factors Vizcaya Will Consider When Evaluating Applicants and Determining Compensation
  • Additional relevant work experience, training and education.
  • Experience with website content development utilizing Word Press.
  • Experience with drone operation, photography and video production, including scripting, filming and editing.
  • Spanish fluency.
Vizcaya Museum and Gardens offers competitive compensation with, generous paid leave, retirement benefits, and robust medical and other insurance for full-time employees. Salary will be based on the selected candidate's experience and skills. The anticipated  compensation  is approximately  $55,000 for someone meeting the requirements of the position to approximately  $65,000 for someone exceeding them.
Work Environment/Physical Demands
The majority of work is done in an office setting, with some portion involving interaction with media, program participants, donors and other constituents on and off site. Vizcaya is a non-smoking environment.
Position Type/Expected Hours of Work/Schedule
This is a full-time (40 hours per week), exempt position. Periodic evening and weekend work is required.

To Apply
Please submit a resume and a cover letter expressing your interest in this position to: Please reference the position title in the subject line of your email.
Equal Opportunity Employer
Vizcaya Museum and Gardens is committed to equity and inclusion and is engaged in a strategic process to ensure that our staff, Board and volunteers reflect our community's diversity. Vizcaya welcomes applicants from groups that are underrepresented in cultural organizations and seeks to recruit, develop and retain a diverse workforce.
Vizcaya Museum and Gardens is an equal opportunity employer. Vizcaya respects people of all backgrounds and does not discriminate based upon race, religion, color, national origin, ancestry, sex, pregnancy, childbirth, sexual orientation, gender  identity, gender expression,  age, marital status, familial status, status as a protected veteran, status as an individual  with a disability, status as a victim of domestic violence, dating violence or stalking, or other applicable legally protected characteristics protected by law.
Updated November 18, 2021